Blog

CRM platforms have long been the go-to tool for sales and marketing teams to track their sales cycles and activities. However, they often fail to deliver real value, especially in MedTech.

The transition to commercialization is an exciting milestone, but it’s critical to get it right. Marketing, sales, sales operations, R&D, finance, supply chain, leadership, and advisory boards are all stakeholders and they all need to be singing from the same sheet of music to get a product launch right.

Our mission at AcuityMD is accelerating the adoption of medical technology because we know that ultimately leads to better patient care. That’s why we’re so excited to share our newest solution, AcuityMD Care Journeys. This first-of-its-kind experience shows a full view of longitudinal patient data to provide a clear understanding of the journey for patients with complex clinical histories.

Flywheel is quickly becoming the event for MedTech commercial leaders to stay ahead of market trends and take the latest best practices back to their organizations, and we know it’s going to get bigger and better every year.

AcuityMD Contracts is the first and only contract management solution built to help MedTech companies maximize contract revenue. It puts contract intelligence directly in front of sales teams to focus on high-yield opportunities and close deals faster.

Taking a new product to the commercialization stage is an exciting time for any company, whether a small startup or a global giant. But it’s also a time fraught with risk, and a launch that fizzles out can have a severe negative impact on an organization.

Cold calling new prospects is like going on a blind date. Sure, it can be useful at times and it might actually lead to something long term, but more often than not, you’re repeatedly starting over from scratch. An effective cross-selling strategy can increase revenue and shorten sales cycles.

Advancements in minimally invasive surgical technologies have now made it possible to perform complex spinal surgeries in an outpatient setting. This shift can not only enhance patient convenience and outcomes, but can also significantly reduce healthcare costs, presenting a compelling case for the continued growth and adoption of outpatient spine surgery.

The most effective sales reps prepare for events the same way they would prepare for a big pitch. They show up armed with insights about the needs of certain healthcare providers and how their product provides a unique solution to their challenges.

93% of people prefer personal influences in their buying decision. How can you leverage this information in B2B MedTech sales?

Emails are quickly becoming your best chance to get a foot in the door. But there’s no doubt you’ve heard over and over that nobody opens emails. So how are you supposed to resolve this conflict?

Healthcare providers want nothing more than to provide the best possible care for their patients, but it can feel impossible to keep up with the pace of MedTech innovation. 

Inpatient and outpatient care are two types of care delivered differently and billed differently in healthcare settings.

For-profit and nonprofit hospitals play a role in American healthcare. Read on to learn more about both types of hospitals.

Are you finding your days jumbled and chaotic? You may need more organization. Here are 20 tips to help you get organized.

At our inaugural Flywheel Conference, our customers showed that converting data into easily usable, actionable insight creates momentum that not only simplifies workflows – it propels your business.

Do you need to make new business connections but don’t know where to begin? This is a how-to on building business and personal rapport.

A sales plan is essential to growing, building, and evolving your business to match your customers. But how do you create one?

What companies are in the healthcare field? AcuityMD discusses some of the largest and most influential, including why they make such a difference.

Successfully introducing a product into the medtech market can be challenging. Now, experts are carving out a clearer pathway.