Turn market intelligence into commercial advantage
Define, size, and segment your market by procedure, product, and region. Track market trends, benchmark sales performance, and focus your teams on the highest-growth opportunities, all in a few clicks.
We have witnessed incredible upside in potential and growth since implementing AcuityMD. We now have a bigger market and greater penetration, plus significant improvement in sales productivity."
— Brian Burke, President, Alpha Stim
Benchmark Sales Performance Against Market Trends
Gain clear visibility into procedure volume trends across facilities, specialties, payers, and regions. Understand total market opportunity, shifts, and trends, then benchmark sales performance against the market to pinpoint growth areas and regional opportunities. Easily diagnose whether gaps stem from execution or market shifts.
Quantify Market Opportunity and Penetration
Evaluate total market opportunity and product penetration in a few clicks, with market volumes tracked over time by procedure. Quickly focus on the segments with the highest growth potential, then identify up- and cross-sell opportunities across both HCPs and Sites of Care.
Build a Precise Targeting Foundation
Define clear, consistent targeting strategies for each product and procedure—so reps focus on the right opportunities from day one. Configure SKUs, products, code groups, and sales strategies once, then apply them across AcuityMD Targeting to give your team aligned, execution-ready views that drive better coverage and results.
This is far and away the best directional procedural data set I’ve ever seen in my 15 years in this space.”
— Anthony Parillo, Global Director of Marketing, Teleflex