# AcuityMD > AcuityMD is the leading commercial intelligence platform for medical technology (MedTech) companies. Built on the industry's most comprehensive healthcare data, AcuityMD helps medical device sales teams identify high-value targets, understand physician referral networks, manage territories and pipelines, accelerate contract performance, and drive commercial excellence—from growth-stage startups to top-10 MedTech enterprises. ## Platform - [AcuityMD Platform Overview](https://www.acuitymd.com/platform): The full commercial intelligence platform for MedTech sales—targeting, pipeline, territory management, contracts, and AI-powered forecasting in one unified system. - [MedTech AI Platform](https://www.acuitymd.com/platform/medtech-ai-platform): AcuityMD's AI-powered layer that surfaces intelligent recommendations, automates analysis, and helps sales teams act on data faster. - [AcuityAI Security Overview](https://www.acuitymd.com/platform/acuityai-security-overview): AcuityAI is SOC 2 Type II certified and NIST AI RMF aligned. End-to-end encryption, no model training on your data, and permission-aware AI throughout. - [Care Journeys](https://www.acuitymd.com/platform/products/care-journeys): Map full patient care journeys and physician referral networks to find where your device fits in the care continuum and identify upstream influencers. - [Contracts](https://www.acuitymd.com/platform/products/contracts): Manage GPO, IDN, and facility contracts to maximize compliance, accelerate sales cycles, and prevent revenue from being left on the table. - [Markets](https://www.acuitymd.com/platform/products/markets): Understand market sizing, procedure volumes, and site-of-care shifts to prioritize the highest-value accounts and geographies. - [Pipeline](https://www.acuitymd.com/platform/products/pipeline): AI-assisted pipeline management and revenue forecasting built on real-world procedure data—not manual CRM entry. - [Targeting](https://www.acuitymd.com/platform/products/targeting): Identify and prioritize high-value physicians and facilities using claims data, procedure volumes, and referral patterns. - [Territories](https://www.acuitymd.com/platform/products/territories): Design, analyze, and optimize sales territories using data-driven insights to ensure equitable coverage and maximum revenue potential. - [Forecasting](https://www.acuitymd.com/platform/products/forecasting): Improve sales forecast accuracy with AI models trained on historical procedure data and market signals. - [Integrations](https://www.acuitymd.com/platform/products/integrations): Connect AcuityMD with your existing CRM, ERP, and data systems to streamline commercial workflows and extend the platform across your MedTech tech stack. ## Solutions & Use Cases - [Identify High-Value Targets](https://www.acuitymd.com/solutions/use-cases/identify-high-value-targets): Use procedure-level claims data to find the physicians and facilities most likely to adopt your device. - [Disrupt Referral Patterns](https://www.acuitymd.com/solutions/use-cases/disrupt-referral-patterns): Understand how patients move through the healthcare system and identify opportunities to redirect referrals to your device. - [Expand Your Reach in Key Accounts](https://www.acuitymd.com/solutions/use-cases/expand-your-reach-in-key-accounts): Grow revenue within existing accounts by identifying untapped physicians, departments, and sites of care. - [Earn Trust in Every Conversation](https://www.acuitymd.com/solutions/use-cases/earn-trust-in-every-conversation): Equip reps with real data about physician practice patterns and patient outcomes to build credibility and close faster. ## Resources - [Blog](https://www.acuitymd.com/resources/blog): Insights on MedTech sales strategy, commercial excellence, market trends, healthcare data, and industry best practices. - [Case Studies](https://www.acuitymd.com/resources/case-studies): Customer success stories showing how medical device companies use AcuityMD to grow revenue, improve targeting, and drive commercial excellence. - [Webinars](https://www.acuitymd.com/resources/webinars): On-demand and upcoming webinars on MedTech sales strategy, commercial intelligence, and AcuityMD product education. - [Podcasts](https://www.acuitymd.com/resources/podcasts): AcuityMD's podcast series featuring conversations on MedTech commercial strategy, market intelligence, and commercial excellence. - [Events](https://www.acuitymd.com/resources/events): AcuityMD's calendar of MedTech industry events, conferences, and product demos featuring the AcuityMD team. - [Reports](https://www.acuitymd.com/resources/reports): Research reports and data studies on MedTech commercial strategy, market trends, and sales performance. - [Customer Enablement and Success](https://www.acuitymd.com/resources/customer-enablement-and-success): Resources and support for AcuityMD customers to accelerate platform adoption and drive commercial results. - [Flywheel 2026 Event](https://www.acuitymd.com/resources/events/flywheel-2026): AcuityMD's annual commercial excellence conference for MedTech leaders. ## Company - [About AcuityMD](https://www.acuitymd.com/company/about-us): AcuityMD's mission, story, leadership team, and commitment to accelerating adoption of breakthrough medical technologies. - [Careers](https://www.acuitymd.com/company/careers): Open roles at AcuityMD across engineering, sales, customer success, data science, and operations. - [In the News](https://www.acuitymd.com/company/in-the-news): Media coverage, awards, and recognition of AcuityMD. - [Press Releases](https://www.acuitymd.com/company/press-releases): Official announcements including funding rounds, product launches, customer milestones, and partnerships. - [Contact Us](https://www.acuitymd.com/company/contact-us): Get in touch with the AcuityMD team for sales, support, or partnership inquiries. - [Talk to an Expert](https://www.acuitymd.com/talk-to-an-expert): Schedule a demo or conversation with an AcuityMD commercial intelligence expert. ## Case Studies - [A vision for growth: Corza's proactive forecasting strategy](https://www.acuitymd.com/resources/case-studies/a-vision-for-growth-corzas-proactive-forecasting-strategy): 2026-01-22 — Corza Biosurgery partnered with AcuityMD as an alpha customer to develop a new forecasting solution, gaining full visibility into sales performance and market potential. - [AnX Robotica improves sales efficiency with AcuityMD quoting](https://www.acuitymd.com/resources/case-studies/anx-robotica-improves-sales-efficiency-with-acuitymd-quoting): 2026-01-28 — AnX Robotica used AcuityMD to automate quoting, saving over 25 hours each month and freeing their team to close more deals. - [Anika Therapeutics generates $20m+ in pipeline with AcuityMD](https://www.acuitymd.com/resources/case-studies/anika-therapeutics-generates-20m-in-pipeline-with-acuitymd): 2024-03-21 — Anika Therapeutics used AcuityMD to identify over 500 high-priority surgeons and build a $20 million pipeline for its joint preservation product. - [Beyond legacy CRMs: How HealthTronics is driving strategic growth with AcuityMD](https://www.acuitymd.com/resources/case-studies/beyond-legacy-crms-how-healthtronics-is-driving-strategic-growth-with-acuitymd): 2025-07-09 — HealthTronics replaced its legacy CRM with AcuityMD, combining physician data, referral insights, and opportunity management in one platform. - [Embody achieves sales team profitability in 12 months with AcuityMD and accelerates sales ahead of acquisition](https://www.acuitymd.com/resources/case-studies/embody-achieves-sales-team-profitability-in-12-months-with-acuitymd-and-accelerates-sales-ahead-of-acquisition): 2024-03-21 — Embody used AcuityMD to size the market, identify 500+ qualified physicians, and achieve full sales team profitability within 12 months. - [From insights to impacts: How this MedTech company used data to create $20,000,000 in pipeline for a new product launch](https://www.acuitymd.com/resources/case-studies/from-insights-to-impacts-how-this-medtech-company-used-data-to-create-20-000-000-in-pipeline-for-a-new-product-launch): 2025-06-10 — A cardiovascular MedTech company entering the electrophysiology space used AcuityMD to navigate a new market and build $20M in pipeline. - [How Aerin Medical turned purposeful training into 93% platform adoption](https://www.acuitymd.com/resources/case-studies/how-aerin-medical-turned-purposeful-training-into-93-platform-adoption): 2025-12-04 — Aerin Medical partnered with AcuityMD to build an integrated commercial approach and surface territory-level intelligence that drove 93% platform adoption. - [How better data and a trusted partnership changed this growth company's path](https://www.acuitymd.com/resources/case-studies/how-better-data-and-a-trusted-partnership-changed-this-growth-companys-path): 2026-01-29 — A women's health MedTech company needed better data for a lean sales team. Learn how partnering with AcuityMD gave them the site-of-care coverage and market insight to compete. - [How Intellijoint Surgical improved contract management to grow sales](https://www.acuitymd.com/resources/case-studies/how-intellijoint-surgical-improved-contract-management-to-grow-sales): 2024-09-23 — Intellijoint Surgical used AcuityMD Contracts to make contract management a core growth lever, helping their team close faster and capture more revenue. - [How Kuros Biosciences turned pipeline visibility into growth and expansion](https://www.acuitymd.com/resources/case-studies/how-kuros-biosciences-turned-pipeline-visibility-into-growth-and-expansion): 2025-12-22 — Kuros Biosciences was growing fast but held back by static data. AcuityMD gave their team the pipeline visibility needed to scale with confidence. - [How Olympus used AcuityMD to power their omnichannel strategy and increase customer engagement](https://www.acuitymd.com/resources/case-studies/how-olympus-used-acuitymd-to-power-their-omnichannel-strategy-and-increase-customer-engagement): 2024-08-13 — Olympus leveraged AcuityMD to align its sales, marketing, and digital teams around a unified omnichannel commercial strategy. - [How Pristine Surgical used AcuityMD to develop their first ASC product rollout](https://www.acuitymd.com/resources/case-studies/how-pristine-surgical-used-acuitymd-to-develop-their-first-asc-product-rollout): 2024-08-27 — Pristine Surgical used AcuityMD to identify the right ambulatory surgery centers and surgeons for its first-ever ASC product rollout. - [How Providence Medical Technology used a territory strategy to effectively scale their sales team](https://www.acuitymd.com/resources/case-studies/how-providence-medical-technology-used-a-territory-strategy-to-effectively-scale-their-sales-team): 2025-02-26 — Providence Medical Technology used AcuityMD to refine its territory strategy, hire the right reps, and scale from product launch to commercial growth. - [How Route 92 Medical is driving commercial excellence with AcuityMD](https://www.acuitymd.com/resources/case-studies/how-route-92-medical-is-driving-commercial-excellence-with-acuitymd): 2026-05-08 — Route 92 Medical improved forecast accuracy from 63% to 97% and ramped reps faster with AcuityMD, creating a data-driven commercial engine to scale with confidence. - [How Teleflex Interventional business unit used referral paths to develop a consultative sales strategy](https://www.acuitymd.com/resources/case-studies/how-teleflex-interventional-business-unit-used-referral-paths-to-develop-a-consultative-sales-strategy): 2025-12-11 — Teleflex used AcuityMD Referral Pathways to identify high-prevalence BPH regions and develop a consultative approach to growing its interventional urology business. - [How this growth company validated market opportunity and targeted conversions with AcuityMD data](https://www.acuitymd.com/resources/case-studies/how-this-growth-company-validated-market-opportunity-and-targeted-conversions-with-acuitymd-data): 2026-01-28 — A first-in-kind MedTech company used AcuityMD to validate its total addressable market, identify early adopters, and help a small sales team ramp fast. - [How to empower your sales team and drive adoption of new technology](https://www.acuitymd.com/resources/case-studies/how-to-empower-your-sales-team-and-drive-adoption-of-new-technology): 2024-11-25 — NICO Corporation built a structured adoption playbook with AcuityMD to ensure its sales team consistently used the platform to drive results. - [Revolutionizing sales operations and driving commercial excellence at Intrinsic Therapeutics](https://www.acuitymd.com/resources/case-studies/revolutionizing-sales-operations-and-driving-commercial-excellence-at-intrinsic-therapeutics): 2025-07-16 — Intrinsic Therapeutics used AcuityMD to overhaul its sales operations, improve targeting accuracy, and build a more efficient commercial motion. - [Top 100 MedTech company grows sales by over $2.2m and increases product access to rural areas with AcuityMD](https://www.acuitymd.com/resources/case-studies/top-100-medtech-company-grows-sales-by-over-2-2m-and-increases-product-access-to-rural-areas-with-acuitymd): 2024-11-08 — A top-100 MedTech company used AcuityMD to identify untapped market opportunities and grow incremental sales by $2.2 million while expanding access to rural patients. ## Reports - [2024 Contracts Survey Report: Driving Revenue Through More Efficient Contract Management in Medical Device Sales](https://www.acuitymd.com/resources/reports/driving-revenue-through-more-efficient-contract-management-in-medical-device-sales): 2025-05-21 — MedTech Dive and AcuityMD surveyed 150 executives on how MedTech companies manage contracts — uncovering key challenges, impacts, and strategies. Read it now. - [AI Adoption in MedTech Sales: 2026 Industry Benchmarks and Trends](https://www.acuitymd.com/resources/reports/ai-adoption-in-medtech-sales-2026-industry-benchmarks-and-trends): 2026-07-14 — The results are hard to ignore: reps who use AI are three times more likely to hit quota. - [Beyond the Procedure: What Patient Journey Data Reveals About Growth and Leakage in Orthopedics](https://www.acuitymd.com/resources/reports/beyond-the-procedure-what-patient-journey-data-reveals-about-growth-and-leakage-in-orthopedics): 2026-07-10 — Discover where orthopedic commercial opportunity lives beyond the procedure — upstream physicians, patient leakage, and a three-part playbook to act on it. - [How to Win in MedTech A New Reality: Today's Complex MedTech Sales Environment](https://www.acuitymd.com/resources/reports/how-to-win-in-medtech-in-a-complex-sales-environment): 2025-06-09 — The MedTech sales cycle is more complex than ever. Discover what top commercial teams are doing differently — and how data makes the difference. Read it now. ## Webinars - [AI in MedTech Sales: What the Data Reveals About Top Performers](https://www.acuitymd.com/resources/webinars/ai-in-medtech-sales-what-the-data-reveals-about-top-performers): 2026-09-25 — We surveyed 150 medical device sales reps about their AI usage. This webinar explores what we learned, from the most popular use cases to the relationship between AI usage and quota attainment. - [From Busywork to Business: How AI Is Giving MedTech Reps Their Time Back](https://www.acuitymd.com/resources/webinars/from-busywork-to-business-how-ai-is-giving-medtech-reps-their-time-back): 2026-07-01 — AI can give reps their time back. But not all AI is created equal. - [How AcuityMD Can Speed Product Adoption and M&A](https://www.acuitymd.com/resources/webinars/how-acuitymd-can-speed-product-adoption): 2024-09-06 — Successfully launching a product is critical for pre-commercial companies looking to build revenue or attract acquirers. Learn how AcuityMD accelerates product adoption. - [How MedTech Companies Are Leaving Money on the Table with Inefficient Contract Management](https://www.acuitymd.com/resources/webinars/how-medtech-companies-are-leaving-money-on-the-table): 2024-11-08 — On-contract opportunities close faster because they require fewer procurement steps. Learn how to build a contract strategy that captures more of your available revenue. - [How Olympus Used an Omnichannel Strategy to Increase Customer Engagement](https://www.acuitymd.com/resources/webinars/how-olympus-used-an-omnichannel-strategy-to-increase-customer-engagement): 2024-08-22 — Olympus took inspiration from companies like Amazon and Disney to elevate their customer engagement strategy across sales, marketing, and digital channels. - [How to Cross-Sell Effectively](https://www.acuitymd.com/resources/webinars/how-to-cross-sell-effectively): 2024-05-17 — Cross-selling to existing customers is faster than starting cold. Learn how MedTech reps can use data and relationships to identify and close expansion opportunities. - [How to Get a Physician to Open Your Email](https://www.acuitymd.com/resources/webinars/how-to-get-a-physician-to-open-your-email): 2024-02-23 — Healthcare providers are less accessible than ever. Learn the strategies MedTech reps use to write emails that physicians actually open, read, and respond to. - [How to Identify KOLs for Your Product Launch](https://www.acuitymd.com/resources/webinars/how-to-identify-kols-for-your-product-launch): 2024-06-14 — MedTech companies face an uphill battle when launching a new product. Learn how to find the right key opinion leaders and build a physician engagement strategy that drives adoption. - [How to Leverage Your Physicians' Networks to Grow Sales](https://www.acuitymd.com/resources/webinars/how-to-leverage-your-physicians-networks-to-grow-sales): 2024-04-26 — Peer-to-peer influence is the most powerful force in physician decision-making. Learn how MedTech reps can map and activate physician networks to accelerate growth. - [How to Prepare for MedTech Conference Season](https://www.acuitymd.com/resources/webinars/how-to-prepare-for-medtech-conference-season): 2024-04-05 — Conferences are one of the few places MedTech reps can still get in front of physicians. Learn how to prepare, prioritize, and follow up to maximize your ROI. - [How to Sync Marketing and Sales Around Your Product Launch](https://www.acuitymd.com/resources/webinars/how-to-sync-marketing-and-sales-around-your-product-launch): 2024-08-02 — A product launch is only as strong as the alignment behind it. Learn how MedTech organizations can build the cross-functional coordination needed to win at launch. - [How to Win More at MedTech Industry Conferences](https://www.acuitymd.com/resources/webinars/how-to-win-more-at-medtech-industry-conferences): 2025-06-18 — A practical playbook for MedTech teams on making every conference count—from pre-event targeting and preparation to peer-to-peer selling and follow-up. - [Making Strategic Decisions with Longitudinal Patient Data](https://www.acuitymd.com/resources/webinars/understanding-your-market-making-strategic-decisions-with-longitudinal-patient-data): 2025-04-22 — Many companies struggle to understand the referral pathways that influence their product's purchase and usage. Learn how longitudinal patient data reveals the full picture. - [Stop Leaving Money on the Table with Inefficient Contract Management](https://www.acuitymd.com/resources/webinars/stop-leaving-money-on-the-table-with-inefficient-contract-management): 2025-02-11 — 100% of MedTech executives say they're not maximizing the value of their contracts. Learn how to improve compliance, close rates, and contract revenue with better data. - [Strategies for Achieving Commercial Excellence](https://www.acuitymd.com/resources/webinars/strategies-for-achieving-commercial-excellence): 2025-06-18 — MedTech commercial teams are working harder than ever to find and close deals. Learn how to move beyond outdated strategies and use data to drive commercial performance. - [Why MedTech Companies Need to Move Beyond CRM to Optimize Sales and Strategy](https://www.acuitymd.com/resources/webinars/why-medtech-companies-need-to-move-beyond-crm-to-optimize-sales-and-strategy): 2025-01-28 — Is your CRM showing you what opportunities you're missing? Explore why purpose-built commercial intelligence outperforms generic CRM for MedTech sales teams. ## Podcasts - [Democratizing MedTech Innovation: The Impact of AI and Automation](https://www.acuitymd.com/resources/podcasts/democratizing-medtech-innovation-the-impact-of-ai-and-automation): 2025-08-15 — Exploring how AI and automation are democratizing MedTech innovation and reshaping commercial strategy for device companies. - [From Data to Decisions: Powering Growth in MedTech](https://www.acuitymd.com/resources/podcasts/from-data-to-decisions-powering-growth-in-medtech): 2026-04-01 — How MedTech companies can turn commercial data into actionable decisions that drive growth and improve sales performance. - [How AcuityMD is Revolutionizing MedTech with AI](https://www.acuitymd.com/resources/podcasts/how-acuitymd-is-revolutionizing-medtech-with-ai): 2025-07-22 — Michael Monovoukas, CEO and Co-Founder of AcuityMD, joins Andy Price of Artisanal Ventures to discuss building an AI platform for MedTech, raising capital from Benchmark, and why transparency and a shared mission keep a team together as it scales. - [Medtech Mastery: Sales Streamlined and Redefined with Mike Monovoukas, CEO of AcuityMD](https://www.acuitymd.com/resources/podcasts/medtech-mastery-sales-streamlined-and-redefined-with-mike-monovoukas-ceo-of-acuitymd): 2023-12-29 — Michael Monovoukas, CEO and Co-Founder of AcuityMD, sits down with Saul Marquez of Outcomes Rocket to unpack what makes MedTech sales so difficult, and how better data changes the way commercial teams find and reach the right physicians. - [Turning Market Shifts into Field Action](https://www.acuitymd.com/resources/podcasts/turning-market-shifts-into-field-action): 2026-03-18 — How MedTech commercial teams translate macro market shifts into targeted field strategies and territory-level action. ## Press Releases - [6 of the top 10 medical device manufacturers rely on AcuityMD's commercial intelligence platform to modernize operations, drive revenue](https://www.acuitymd.com/company/press-releases/6-of-the-top-10-medical-device-manufacturers-rely-on-acuitymds-commercial-intelligence-platform-to-modernize-operations-drive-revenue): 2024-06-04 — Six of the top 10 MedTech manufacturers now use AcuityMD, joining more than 200 companies leveraging the platform to modernize commercial operations. - [AcuityMD Announces AcuityMD for Salesforce on Salesforce AppExchange](https://www.acuitymd.com/company/press-releases/acuitymd-announces-acuitymd-for-salesforce-on-salesforce-appexchange): 2026-02-18 — AcuityMD is now on Salesforce AppExchange, letting MedTech commercial teams integrate market intelligence directly into their CRM workflows. - [AcuityMD Brings Prescription Data Into AcuityAI, Helping MedTech Reps Find New Patients Through Healthcare Professionals (HCPs)](https://www.acuitymd.com/company/press-releases/acuitymd-brings-prescription-data-into-acuityai-helping-medtech-reps-find-new-patients-through-healthcare-professionals-hcps): 2026-09-29 — AI-powered insights help commercial teams identify top-prescribing HCPs whose patients may be candidates for their devices - [AcuityMD expands Care Journeys solution with enhanced physician referral networks to increase patient access to MedTech innovations](https://www.acuitymd.com/company/press-releases/acuitymd-expands-care-journeys-solution-with-enhanced-physician-referral-networks-to-increase-patient-access-to-medtech-innovations): 2025-04-28 — AcuityMD has enhanced Care Journeys with Referral Pathways, helping MedTech teams map patient referral networks to find upstream influencers and grow sales. - [AcuityMD increases annual revenue by 300+%; customer and staff growth by 250%](https://www.acuitymd.com/company/press-releases/acuitymd-increases-annual-revenue): 2022-12-06 — AcuityMD closed 2022 with significant growth across revenue, headcount, and customer count, tripling ARR and expanding the team. - [AcuityMD Lands $80 Million in New Funding to Fuel AI Innovation in the MedTech Industry](https://www.acuitymd.com/company/press-releases/acuitymd-lands-80-million-in-new-funding-to-fuel-ai-innovation-in-medical-device-medtech-industry): 2026-04-21 — AcuityMD announced $80 million in new funding to advance its AI platform for MedTech and accelerate commercial intelligence for the medical device industry. - [AcuityMD launches 'Care Journeys' to help MedTech companies speed delivery of breakthrough innovation to the right patients](https://www.acuitymd.com/company/press-releases/acuitymd-launches-care-journeys-to-help-medtech-companies-speed-delivery-of-breakthrough-innovation-to-the-right-patients): 2024-10-15 — AcuityMD Care Journeys helps MedTech commercial teams demonstrate product value using longitudinal patient data to accelerate adoption. - [AcuityMD launches 'Pipeline' to enable MedTech commercial teams to forecast with accuracy and improve sales planning](https://www.acuitymd.com/company/press-releases/acuitymd-launches-pipeline-to-enable-medtech-commercial-teams-to-forecast-with-accuracy-and-improve-sales-planning): 2023-09-26 — AcuityMD has launched Pipeline, giving MedTech commercial teams a dedicated module for sales forecasting, opportunity management, and revenue planning. - [AcuityMD Launches the AcuityMD Encounters Data Mart on Snowflake Marketplace](https://www.acuitymd.com/company/press-releases/acuitymd-launches-the-acuitymd-encounters-data-mart-on-snowflake-marketplace): 2026-06-18 — Joint customers can access MedTech procedure and provider data directly within Snowflake with the AcuityMD Encounters Data Mart. - [AcuityMD makes the Forbes' 2025 "Next Billion-Dollar Startups" list](https://www.acuitymd.com/company/press-releases/acuitymd-makes-the-forbes-2025-next-billion-dollar-startups-list): 2025-08-13 — AcuityMD has been named to the Forbes 2025 Next Billion-Dollar Startups list, one of 25 venture-backed U.S. companies most likely to reach a $1 billion valuation. - [AcuityMD Now Trusted By More Than 500 Medical Device Companies, Including 16 of Top 20](https://www.acuitymd.com/company/press-releases/acuitymd-now-trusted-by-more-than-500-medical-device-companies-including-16-of-top-20): 2026-07-22 — AcuityMD surpasses 500 MedTech customers, including 16 of the top 20, as AI adoption accelerates across medical device commercial teams. - [AcuityMD Presents New Outpatient Spinal Surgery Data at American Academy of Orthopaedic Surgeons (AAOS) Annual Meeting](https://www.acuitymd.com/company/press-releases/acuitymd-presents-new-outpatient-spinal-surgery-data-at-american-academy-of-orthopaedic-surgeons-aaos-annual-meeting): 2025-03-06 — AcuityMD is presenting at AAOS 2025 on the 8% annual growth in outpatient spinal surgery and how data can help spine companies find the opportunity. - [AcuityMD raises $31M in Series A funding](https://www.acuitymd.com/company/press-releases/acuitymd-raises-31m-in-series-a-funding): 2022-05-12 — AcuityMD has raised $31 million in Series A funding led by Redpoint to expand its commercial intelligence platform for the medical device industry. - [AcuityMD Ranked No. 316 on the 2026 Inc. 5000 List, The Most Prestigious Ranking of America's Fastest-Growing Private Companies](https://www.acuitymd.com/company/press-releases/acuitymd-ranked-no-316-on-the-2026-inc-5000-list-the-most-prestigious-ranking-of-americas-fastest-growing-private-companies): 2026-08-12 — AcuityMD debuted on the 2026 Inc. 5000 at No. 316, with 1,061% three-year revenue growth - roughly 10x the list median and No. 28 among software companies. - [AcuityMD secures $45m in Series B funding to expand its commercial intelligence platform to medical technology manufacturers](https://www.acuitymd.com/company/press-releases/acuitymd-secures-45m-in-series-b-funding-to-expand-its-commercial-intelligence-platform-to-medical-technology-manufacturers): 2024-06-04 — AcuityMD has secured $45 million in Series B funding to expand its commercial intelligence platform for medical technology manufacturers. - [AcuityMD signs 300th MedTech customer, Teleflex](https://www.acuitymd.com/company/press-releases/acuitymd-signs-300th-medtech-customer-teleflex): 2025-03-11 — AcuityMD closed 2024 by signing its 300th MedTech customer, launching two products, and earning recognition on Forbes Next Billion-Dollar Startups. - [AcuityMD signs Miach Orthopedics, now over 100 medical device customers](https://www.acuitymd.com/company/press-releases/acuitymd-signs-miach-orthopedics-now-over-100-medical-device-customers): 2023-08-15 — AcuityMD has reached 100 medical device customers, with the platform having helped top reps achieve over 25% sales growth. - [Dilon Technologies selects AcuityMD platform to accelerate its preventative breast cancer surgery devices to more oncologists](https://www.acuitymd.com/company/press-releases/dilon-technologies-selects-acuitymd-platform-to-accelerate-its-preventative-breast-cancer-surgery-devices-to-more-oncologists): 2022-04-04 — Dilon Technologies has selected AcuityMD to identify the right oncologists and facilities for its molecular breast imaging technology. - [Electromedical Products International (EPI) expands access of unique medical technology to veterans experiencing anxiety, insomnia, pain](https://www.acuitymd.com/company/press-releases/electromedical-products-international-epi-expands-access-of-unique-medical-technology-to-veterans-experiencing-anxiety-insomnia-pain): 2025-11-11 — AcuityMD has partnered with EPI to expand access to Alpha-Stim, an FDA-cleared device for anxiety and insomnia, for veterans across the U.S. - [FEMselect breaks into U.S. Market with AcuityMD to speed market access for its minimally invasive women's health device](https://www.acuitymd.com/company/press-releases/femselect-breaks-into-u-s-market-with-acuitymd-to-speed-market-access-for-its-minimally-invasive-womens-health-device): 2023-05-03 — FEMSelect is partnering with AcuityMD to break into the U.S. market, targeting physicians who treat pelvic floor disorders with its minimally invasive solution. - [Intellijoint selects AcuityMD platform to accelerate commercialization of surgical navigation solution](https://www.acuitymd.com/company/press-releases/intellijoint-selects-acuitymd-platform-to-accelerate-commercialization-of-surgical-navigation-solution): 2023-10-10 — Intellijoint Surgical selected AcuityMD to support the commercial launch of its hip and knee navigation solutions and grow its market presence. - [LivsMed selects AcuityMD to accelerate adoption of Artisential Instruments for optimal results at less cost than robotics](https://www.acuitymd.com/company/press-releases/livsmed-selects-acuitymd-to-accelerate-adoption-of-artisential-instruments-for-optimal-results-at-less-cost-than-robotics): 2023-10-21 — LivsMed has selected AcuityMD to solve its commercialization challenges and expand adoption of ArtiSential articulating laparoscopic instruments. - [New contracts solution for medical device industry accelerates sales cycles, increases revenues, and maximizes contract performance](https://www.acuitymd.com/company/press-releases/new-contracts-solution-for-medical-device-industry-accelerates-sales-cycles-increases-revenues-and-maximizes-contract-performance): 2024-09-24 — AcuityMD Contracts reduces missed opportunities and improves close rates for MedTech companies managing GPO, IDN, and facility agreements. - [New Report Shows Increase in Colorectal Screenings at Ambulatory Surgery Centers (ASCs) Versus Hospitals](https://www.acuitymd.com/company/press-releases/new-report-shows-increase-in-colorectal-screenings-at-ambulatory-surgery-centers-ascs-versus-hospitals): 2026-03-10 — AcuityMD data reveals a significant increase in colorectal screenings being performed at ASCs compared to traditional hospital settings. - [New Research Finds Medical Device Sales Reps Using AI are 3x More Likely to Meet or Exceed Quota](https://www.acuitymd.com/company/press-releases/new-research-finds-medical-device-sales-reps-using-ai-are-3x-more-likely-to-meet-or-exceed-quota): 2026-07-14 — New AcuityMD survey of 150 MedTech sales reps finds those using AI are 3x more likely to meet or exceed quota, with 92% saving four or more hours a week. - [Olympus adopts AcuityMD across the enterprise to power an expanding omnichannel engagement strategy](https://www.acuitymd.com/company/press-releases/olympus-adopts-acuitymd-across-the-enterprise-to-power-an-expanding-omnichannel-engagement-strategy): 2023-09-12 — Top-20 MedTech company Olympus has adopted AcuityMD across the enterprise to power a growing omnichannel customer engagement strategy. - [Preceptis Medical selects AcuityMD for expansion of breakthrough in-office pediatric ear tube device](https://www.acuitymd.com/company/press-releases/preceptis-medical-selects-acuitymd-for-expansion-of-breakthrough-in-office-pediatric-ear-tube-device): 2025-10-21 — Preceptis Medical selected AcuityMD to expand access to its Hummingbird® system, giving more families a proven in-office alternative for pediatric ear tubes. - [Pristine Surgical selects AcuityMD MedTech commercial intelligence platform to launch first-in-class product and expand into new markets](https://www.acuitymd.com/company/press-releases/pristine-surgical-selects-acuitymd-medtech-commercial-intelligence-platform-to-launch-first-in-class-product-and-expand-into-new-markets): 2024-08-28 — Pristine Surgical has selected AcuityMD to power market launch for its first-in-class endoscopy product and expand into new specialties. - [Profound Medical standardizes on AcuityMD intelligence platform for MedTech as foundation for growing organization](https://www.acuitymd.com/company/press-releases/profound-medical-standardizes-on-acuitymd-intelligence-platform-for-medtech-as-foundation-for-growing-organization): 2025-02-26 — Profound Medical has standardized on AcuityMD to bring its incision-free, radiation-free robotic prostate treatment to more patients across the U.S. - [Spark Biomedical & AcuityMD partner to treat opioid use](https://www.acuitymd.com/company/press-releases/spark-biomedical-acuitymd-partner-to-treat-opioid-use): 2022-10-20 — Spark Biomedical has partnered with AcuityMD to accelerate access to its FDA-cleared opioid withdrawal device, now in use at VA medical centers. - [Survey reveals 100% of MedTech executives say poor contract management causes revenue to be left on the table](https://www.acuitymd.com/company/press-releases/survey-reveals-100-of-medtech-executives-say-poor-contract-management-causes-revenue-to-be-left-on-the-table): 2024-09-23 — A new survey finds 100% of MedTech executives say poor contract management costs them revenue, while 80% call contracts one of their most important growth levers. ## Blog Posts - [10 ways to sell medical devices and supplies](https://www.acuitymd.com/resources/blog/10-ways-to-sell-medical-devices-and-supplies): 2023-05-16 — Selling medical devices takes product knowledge, relationship skills, and strategy. Discover 10 proven approaches to build a stronger, more consistent MedTech sales practice. - [11 helpful strategies for marketing your medical device](https://www.acuitymd.com/resources/blog/11-helpful-strategies-for-marketing-your-medical-device): 2023-04-24 — Marketing a medical device starts with a trusted brand. Discover 11 strategies for reaching physicians, building credibility, and driving awareness in a regulated market. - [3 ways medtech sales reps stand out to surgeons](https://www.acuitymd.com/resources/blog/3-ways-medtech-sales-reps-stand-out-to-surgeons): 2023-01-09 — A practicing surgeon shares three things that make MedTech sales reps stand out and earn time in a demanding clinical environment. - [5 steps to operationalize commercial excellence in MedTech](https://www.acuitymd.com/resources/blog/5-steps-to-operationalize-commercial-excellence-in-medtech): 2026-01-30 — Working smarter beats working harder in MedTech sales. Discover five data-focused strategies to improve targeting, forecasting, and commercial execution. - [Accelerating adoption of medical technology, together with you](https://www.acuitymd.com/resources/blog/accelerating-adoption-of-medical-technology-together-with-you): 2023-11-28 — AcuityMD's inaugural Flywheel Conference proved that turning data into action creates momentum that simplifies workflows and accelerates revenue growth. - [Acute care: What is it and how does it work?](https://www.acuitymd.com/resources/blog/acute-care-what-is-it-and-how-does-it-work): 2023-06-19 — Acute care is designed for conditions that need immediate medical attention. Learn about the different settings and how they affect MedTech sales strategy. - [AI agents will transform MedTech](https://www.acuitymd.com/resources/blog/ai-agents-will-transform-medtech): 2025-06-25 — AI agents are moving beyond analysis to taking action in MedTech. AcuityMD shares why agentic AI is set to fundamentally reshape how commercial teams operate. - [AI governance in healthcare: What the AMA's new policy means for MedTech sales and adoption](https://www.acuitymd.com/resources/blog/ai-governance-in-healthcare-what-the-amas-new-policy-means-for-medtech-sales-and-adoption): 2025-09-23 — The AMA's new AI governance policy will shape how healthcare adopts AI. Learn what this means for MedTech sales teams and device companies building AI-powered solutions. - [AI is changing how MedTech reps sell](https://www.acuitymd.com/resources/blog/ai-is-changing-how-medtech-reps-sell): 2026-03-25 — MedTech reps use ChatGPT 10x more than any CRM. See how they're using AI to prep smarter — and why purpose-built MedTech AI is the next step. - [Ambulatory surgery center accessibility in the USA](https://www.acuitymd.com/resources/blog/ambulatory-surgery-center-accessibility-in-the-usa): 2021-04-12 — Ambulatory Surgery Centers offer a safer, more affordable alternative to hospital care, but patient access varies widely across regions and specialties. - [The ASC opportunity in cardiac ablation after CMS approval](https://www.acuitymd.com/resources/blog/the-asc-opportunity-in-cardiac-ablation-after-cms-approval): 2026-02-26 — CMS has opened cardiac ablation to ambulatory surgery centers for the first time, creating a significant market access opportunity for device companies in the space. - [ASC quality and cost of care](https://www.acuitymd.com/resources/blog/asc-quality-and-cost-of-care): 2021-05-03 — ASCs deliver quality, cost-effective care with lower readmission rates, yet many Medicare patients still face barriers accessing these facilities. - [CMS data shows strong - but uneven - ASC growth for colorectal procedures](https://www.acuitymd.com/resources/blog/cms-data-shows-strong-but-uneven-asc-growth-for-colorectal-procedures): 2025-11-17 — Colorectal procedures are growing rapidly in ASC settings, but adoption is uneven. AcuityMD analyzes CMS data to reveal where the opportunity is largest. - [Competitive physician hiring is reshaping your territory. Here's how to make the first move.](https://www.acuitymd.com/resources/blog/competitive-physician-hiring-is-reshaping-your-territory-heres-how-to-make-the-first-move): 2025-09-09 — Physician shortages are accelerating competitive hiring across MedTech sales territories. Learn how to track provider movement and get ahead of the change. - [Designing with empathy: My career journey at AcuityMD](https://www.acuitymd.com/resources/blog/designing-with-empathy-my-career-journey-at-acuitymd): 2025-09-17 — Designing for MedTech reps means building for people on the move, not people at desks. See how AcuityMD's empathy-driven design philosophy shapes every product decision. - [Follow the patient, win the deal: 4 ways longitudinal patient data gives MedTech reps a commercial edge](https://www.acuitymd.com/resources/blog/4-ways-longitudinal-patient-data-gives-medtech-reps-a-commercial-edge): 2026-06-02 — How tracking real-world patient journeys across care settings gives MedTech sales reps a commercial edge in identifying and converting high-value opportunities. - [Four pillars for a successful MedTech market product launch](https://www.acuitymd.com/resources/blog/four-pillars-for-a-successful-medtech-market-product-launch): 2023-10-12 — Launching a MedTech product is expensive and high-stakes. Discover the four pillars that leading companies use to execute successful market launches. - [The future of healthcare: How AI is improving diagnosis, reducing burnout, and enhancing patient care](https://www.acuitymd.com/resources/blog/the-future-of-healthcare-how-ai-is-improving-diagnosis-reducing-burnout-and-enhancing-patient-care): 2025-06-20 — AI is transforming diagnostics, care delivery, and clinical decision-making. Here's what MedTech sales teams need to know about where healthcare technology is headed. - [Geographic disparities in the rise of orthopaedic ASCs](https://www.acuitymd.com/resources/blog/geographic-disparities-in-the-rise-of-orthopaedic-ascs): 2023-06-25 — Orthopaedic surgery is shifting rapidly to ASCs, but not evenly across all states. Explore the geographic disparities and what they mean for your sales territory strategy. - [Health systems are cutting costs. Here's how MedTech reps can still win.](https://www.acuitymd.com/resources/blog/health-systems-are-cutting-costs-heres-how-medtech-reps-can-still-win): 2025-09-04 — Health systems are cutting costs under new tariffs and tighter reimbursements. Here's how MedTech reps can adapt their approach and keep winning in a constrained environment. - [How AcuityMD's AI tools help MedTech teams improve forecast accuracy and performance](https://www.acuitymd.com/resources/blog/how-acuitymds-ai-tools-help-medtech-teams-improve-forecast-accuracy-and-performance): 2025-11-10 — Most MedTech leaders admit forecasting is guesswork. Discover how AcuityMD's AI tools bring real accuracy to revenue forecasting and sales planning. - [How MedTech companies are leaving money on the table with inefficient contract management](https://www.acuitymd.com/resources/blog/how-medtech-companies-are-leaving-money-on-the-table-with-inefficient-contract-management): 2025-01-07 — 73% of MedTech executives expect contracts to drive over half their revenue. Learn why poor contract management is leaving millions on the table. - [How MedTech companies can use AI to speed innovation and grow sales](https://www.acuitymd.com/resources/blog/how-medtech-companies-can-use-ai-to-speed-innovation-and-grow-sales): 2025-06-20 — AI has transformed MedTech product development, but commercial applications lag behind. Learn how device companies can harness AI to grow faster. - [How MedTech teams can demonstrate value with site of care reimbursement data](https://www.acuitymd.com/resources/blog/how-medtech-teams-can-demonstrate-value-with-site-of-care-reimbursement-data): 2025-10-29 — Reimbursement data gives MedTech teams the financial context to prove product value as health systems plan for budget cuts and cost pressures. - [How payer insights elevate your MedTech sales strategy](https://www.acuitymd.com/resources/blog/how-payer-insights-elevate-your-medtech-sales-strategy): 2025-02-11 — Payer insights help MedTech teams identify which accounts have the strongest reimbursement coverage and the highest potential for new product adoption. - [How tariffs and other barriers will affect medical device sales in 2025](https://www.acuitymd.com/resources/blog/how-tariffs-and-other-barriers-will-affect-medical-device-sales-in-2025): 2025-05-07 — Tariffs and rapid policy shifts are challenging MedTech companies in 2025. Learn how device companies and their customers are navigating the uncertainty. - [How to cross-sell effectively](https://www.acuitymd.com/resources/blog/how-to-cross-sell-effectively): 2024-08-26 — Cross-selling to existing customers beats starting cold. Learn how MedTech reps can use established relationships and data to identify and close expansion opportunities. - [How to get a physician to open your email](https://www.acuitymd.com/resources/blog/how-to-get-a-physician-to-open-your-email): 2024-06-21 — Getting a physician to open your email requires more than a good subject line. Discover the strategies MedTech reps use to break through a crowded inbox. - [How to identify KOLs for your product launch](https://www.acuitymd.com/resources/blog/how-to-identify-kols-for-your-product-launch): 2024-09-09 — Key opinion leaders can make or break a MedTech product launch. Learn how to identify the right KOLs, build relationships early, and turn them into champions. - [How to leverage your physicians' networks to grow sales](https://www.acuitymd.com/resources/blog/how-to-leverage-your-physicians-networks-to-grow-sales): 2024-07-15 — In B2B MedTech, personal influence drives buying decisions. Learn how to map and leverage physician networks to grow product adoption and expand market reach. - [How to position your MedTech company for today's bigger - but more selective - funding](https://www.acuitymd.com/resources/blog/how-to-position-your-medtech-company-for-todays-bigger-but-more-selective-funding): 2025-06-10 — MedTech funding reached $3.7B in Q1 2025, but with fewer deals and higher scrutiny, standing out to investors requires a sharper commercial story than ever. - [How to prepare for MedTech conferences](https://www.acuitymd.com/resources/blog/how-to-prepare-for-medtech-conferences): 2024-08-02 — The best conference reps show up with data, not just business cards. Learn how MedTech sales teams can prepare for events to maximize conversations and conversions. - [How to prove the clinical value of your product with real-world patient data](https://www.acuitymd.com/resources/blog/how-to-prove-the-clinical-value-of-your-product-with-real-world-patient-data): 2025-07-22 — Value analysis committees demand proof of value. Learn how MedTech teams can use real-world patient data to make a compelling clinical and economic case. - [How to sync marketing and sales around your product launch](https://www.acuitymd.com/resources/blog/how-to-sync-marketing-and-sales-around-your-product-launch): 2024-10-28 — Product launches succeed when marketing and sales are aligned. Learn how MedTech companies can sync their commercial teams and execute with clarity. - [How to win in MedTech: 5 key takeaways for achieving commercial excellence](https://www.acuitymd.com/resources/blog/how-to-win-in-medtech-5-key-takeaways-for-achieving-commercial-excellence): 2025-07-08 — Commercial excellence can mean the difference between growth and stagnation. Here are five key takeaways for MedTech commercial leaders looking to outperform the market. - [I was a senior MedTech rep. Here are 3 ways I would've used AcuityAI if I'd had it in the field.](https://www.acuitymd.com/resources/blog/how-i-would-have-used-acuityai-as-a-medtech-rep): 2026-09-22 — Former MedTech rep Andrew Hwang describes how he would've used AcuityAI if it had existed when he was in the field. - [Inbound vs. outbound sales: What's the difference?](https://www.acuitymd.com/resources/blog/inbound-vs-outbound-sales-whats-the-difference): 2023-04-12 — Inbound and outbound sales serve different purposes and work best in tandem. Learn the key differences and how to balance both in a MedTech commercial strategy. - [Inpatient vs outpatient: What's the difference?](https://www.acuitymd.com/resources/blog/inpatient-vs-outpatient-whats-the-difference): 2023-10-18 — Inpatient and outpatient care differ in billing, setting, and scope. Learn how these distinctions shape healthcare delivery and MedTech sales strategy. - [The latest on what MedTech commercial teams need to know about the 2026 CPT code changes](https://www.acuitymd.com/resources/blog/the-latest-on-what-medtech-commercial-teams-need-to-know-about-the-2026-cpt-code-changes): 2026-07-28 — Learn what the 2026 CPT code changes mean for MedTech commercial teams, from cardiovascular and orthopedic updates to new AI-related codes. - [A look back at Flywheel 2024](https://www.acuitymd.com/resources/blog/a-look-back-at-flywheel-2024): 2024-10-08 — Flywheel 2024 brought MedTech commercial leaders to Minneapolis for a day of market insights and best practices that's shaping how teams sell in 2025 and beyond. - [MedTech deserves a commercial flywheel](https://www.acuitymd.com/resources/blog/medtech-deserves-a-commercial-flywheel): 2022-11-14 — AcuityMD was built on a simple belief: MedTech companies deserve a commercial flywheel that accelerates revenue growth and compounds over time. - [MedTech runs on context. Now AI does too.](https://www.acuitymd.com/resources/blog/medtech-runs-on-context-now-ai-does-too): 2026-04-21 — AcuityMD is launching AcuityAI, built for MedTech commercial teams. Learn why general-purpose AI falls short and what a purpose-built foundation makes possible. - [A new view into how medical technology can impact patient care](https://www.acuitymd.com/resources/blog/a-new-view-into-how-medical-technology-can-impact-patient-care): 2024-10-15 — AcuityMD Insights gives MedTech teams a new lens on how their products are reaching patients and driving real outcomes across care settings. - [Our newest solution will accelerate revenue and improve your contract performance](https://www.acuitymd.com/resources/blog/our-newest-solution-will-accelerate-revenue-and-improve-your-contract-performance): 2024-09-23 — AcuityMD Contracts is purpose-built to help MedTech companies maximize contract revenue by bringing contract intelligence into the commercial workflow. - [Overall, demand for knee replacements is rising in the US. But in a certain patient population, the story looks very different.](https://www.acuitymd.com/resources/blog/changes-in-knee-replacement-procedure-volume-in-the-united-states): 2026-09-25 — For patients diagnosed with both obesity and knee osteoarthritis, TKA procedures have plateaued since 2023, while GLP-1 use has grown sharply. - [Physicians are increasingly leaving private practice - how should MedTech sales reps adjust?](https://www.acuitymd.com/resources/blog/physicians-are-increasingly-leaving-private-practice---how-should-medtech-sales-reps-adjust): 2025-07-29 — More physicians are leaving independent practice for hospitals and PE-backed groups. Learn how MedTech sales reps must adapt their outreach and relationship strategies. - [Point reps to their best prospects with AcuityMD's free Territory Snapshot](https://www.acuitymd.com/resources/blog/territory-snapshot-free-physician-targeting-tool): 2026-09-01 — AcuityMD's Territory Snapshot tool simplifies physician targeting by listing the highest-volume HCPs in the specialty and territory of your choice. - [Power up your MedTech sales strategy with AI](https://www.acuitymd.com/resources/blog/power-up-your-sales-strategy-with-ai): 2025-04-16 — MedTech reps spend too much time on administrative tasks instead of selling. Discover how AI automates the busywork so your team can focus on closing. - [Profit vs. nonprofit hospitals: What's the difference?](https://www.acuitymd.com/resources/blog/profit-vs-nonprofit-hospitals-whats-the-difference): 2024-01-12 — Profit status shapes how hospitals operate, spend, and make purchasing decisions. Learn the key differences and what they mean for MedTech sales strategy. - [The ROI reality check: Making every dollar count for MedTech startups](https://www.acuitymd.com/resources/blog/the-roi-reality-check-making-every-dollar-count-for-medtech-startups): 2025-07-16 — Proving ROI is critical in MedTech sales. Learn how to build a compelling return on investment case that resonates with value analysis committees and budget holders. - [State-by-state variability in the increase in outpatient spinal surgeries](https://www.acuitymd.com/resources/blog/state-by-state-variability-in-the-increase-in-outpatient-spinal-surgeries): 2025-03-06 — Outpatient spine surgery is growing fast across the U.S. Explore state-by-state trends and what the shift away from inpatient settings means for device manufacturers. - [Strategic spinoffs: Why some MedTech giants are choosing divestitures over diversification](https://www.acuitymd.com/resources/blog/strategic-spinoffs-why-some-medtech-giants-are-choosing-divestures-over-diversification): 2025-08-19 — Large MedTech companies are increasingly shedding non-core assets to sharpen focus. Learn what this consolidation trend means for the competitive landscape. - [Take the guesswork out of physician visits with AcuityMD HCP Schedules](https://www.acuitymd.com/resources/blog/take-the-guesswork-out-of-physician-visits-with-acuitymd-hcp-schedules): 2026-02-23 — AcuityMD's HCP Schedules helps MedTech sales reps plan physician visits that actually happen, reducing wasted drop-ins and improving field efficiency. - [Top 10 largest health systems in the U.S.](https://www.acuitymd.com/resources/blog/top-10-largest-health-systems-in-the-u-s): 2023-06-26 — The U.S. health system landscape is vast and complex. Explore the ten largest health systems and understand what their size and structure means for MedTech sales. - [Unlocking the complete referral network: How AcuityMD's new Referral Pathways and upstream Care Journeys features transform MedTech sales](https://www.acuitymd.com/resources/blog/unlocking-the-complete-referral-network-how-acuitymds-new-referral-pathways-and-upstream-care-journeys-features-transform-medtech-sales): 2025-04-28 — AcuityMD's Referral Pathways helps reps map upstream referral networks, so MedTech teams can engage the PCPs driving patient flow before competitors do. - [Using complex data to build a simple ROI case](https://www.acuitymd.com/resources/blog/using-complex-data-to-build-a-simple-roi-case): 2025-05-27 — Building an ROI case for a novel commercial platform takes creative thinking. Learn how AcuityMD developed a clear, data-backed framework that resonates with MedTech buyers. - [What 32,000 AI prompts reveal about how MedTech sales teams are really using AI](https://www.acuitymd.com/resources/blog/what-32000-ai-prompts-reveal-about-how-medtech-sales-teams-are-really-using-ai): 2026-07-29 — We analyzed 32,000+ AI prompts to uncover how MedTech sales teams are really using AI to prioritize opportunities, plan accounts, and grow revenue. - [What AI actually means for MedTech sales](https://www.acuitymd.com/resources/blog/what-ai-actually-means-for-medtech-sales): 2026-01-15 — AI is reshaping MedTech sales, but what does it actually mean for your team? AcuityMD CTO Robert Coe cuts through the noise with a practical, grounded perspective. - [What are DRG codes & what are they used for?](https://www.acuitymd.com/resources/blog/what-are-drg-codes-what-are-they-used-for): 2023-06-20 — DRG codes drive how hospitals are reimbursed for inpatient care. Learn what Diagnosis Related Group codes are and why they matter to MedTech commercial teams. - [What is medical device sales?](https://www.acuitymd.com/resources/blog/what-is-medical-device-sales): 2023-04-11 — Medical device sales is a rewarding and specialized field. Get the basics on how it works, who MedTech reps sell to, and what it takes to build a career in the industry. - [What is territory management? 10 tips for sales reps](https://www.acuitymd.com/resources/blog/what-is-territory-management-10-tips-for-sales-reps): 2023-06-22 — Effective territory management helps sales teams work smarter and reach more customers. Explore 10 practical tips to optimize coverage, prioritization, and performance. - [What types of tools do doctors typically use?](https://www.acuitymd.com/resources/blog/what-types-of-tools-do-doctors-typically-use): 2023-06-23 — Knowing what tools physicians rely on depends heavily on their specialty. Explore the key instruments and technologies used across major medical disciplines. - [Who are the largest healthcare companies in 2023?](https://www.acuitymd.com/resources/blog/who-are-the-largest-healthcare-companies-in-2023): 2023-10-27 — Explore the largest and most influential healthcare companies in the world and learn how they shape the systems that deliver care and purchase medical technology. - [Why MedTech AI needs more than just a powerful model](https://www.acuitymd.com/resources/blog/why-medtechai-needs-more-than-just-a-powerful-model): 2026-07-02 — Building MedTech AI is easy. Building AI reps trust is hard. What it takes to ground agents in real commercial data, context, and field activity. - [Why MedTech companies need to move beyond CRM to optimize sales and strategy](https://www.acuitymd.com/resources/blog/why-medtech-companies-need-to-move-beyond-crm-to-optimize-sales-and-strategy): 2024-11-14 — Standard CRM platforms fall short for MedTech sales teams. Discover why device companies need purpose-built commercial intelligence to compete and grow. - [Why MedTech sales reps who use AI are more likely to hit quota](https://www.acuitymd.com/resources/blog/why-medtech-sales-reps-who-use-ai-are-more-likely-to-hit-quota): 2026-07-14 — Medical device sales reps who use AI are 3x more likely to meet or exceed quota. Explore new research on AI adoption, sales performance, and MedTech growth. - [Why the MedTech commercial stack is changing](https://www.acuitymd.com/resources/blog/why-the-medtech-commercial-stack-is-changing): 2026-08-04 — Discover how AcuityMD and Snowflake help MedTech teams operationalize trusted healthcare intelligence for AI, analytics, and commercial growth. - [You won't just build features, you'll build your career - ownership and autonomy at AcuityMD](https://www.acuitymd.com/resources/blog/you-wont-just-build-features-youll-build-your-career---ownership-and-autonomy-at-acuitymd): 2025-08-12 — AcuityMD engineer Simon Labute shares why our culture of ownership and autonomy makes it one of the best places to grow a career in MedTech technology.